Ko ngā kākahu o waho e pā ana ki ngā kākahu e mau ana i ngā mahi o waho pērā i te piki maunga me te piki toka. Ka taea e ia te tiaki i te tinana mai i ngā kino kino o te taiao, te ārai i te ngaronga o te wera o te tinana, me te karo i te werawera nui i te wā e tere haere ana.

Ko ngā kākahu o waho e pā ana ki ngā kākahu e mau ana i ngā mahi o waho pērā i te piki maunga me te piki toka. Ka taea e ia te tiaki i te tinana mai i ngā kino kino o te taiao, te ārai i te ngaronga o te wera o te tinana, me te karo i te werawera nui i te wā e tere haere ana.
Ko te nuinga o ngā kākahu o waho e wehea ana ki ngā kākahu hākinakina ngaio me ngā kākahu hākinakina noa. Ko ngā kākahu hākinakina ngaio e pā ana ki ngā kākahu o waho e mau ana i ngā kaitākaro ngaio o waho. He nui ngā whakaritenga mahi, e aro ana ki te mākete teitei me te hunga whakarongo iti, ā, he iti ake te wāhi mākete. He rerekē, ko ngā kākahu hākinakina noa o waho e aro ana ki te mākete iti me ngā kaiwhaiwhai hākinakina amatoru matua. Nō reira, he nui ake te hunga whakarongo me te mākete whānui, e 67.67% o te mākete katoa i te tau 2017.
I te nuinga o te wā, ko ngā kākahu o waho o ngā tāne te mākete matua o raro iho. He teitei ake te utu toharite mō ngā kākahu tāne i ō ngā wāhine, ā, he pai ake te mahi a ngā kākahu. I ngā tau tata nei, kua puta haere te mākete o raro iho mō ngā kākahu o waho o ngā wāhine. Nā te rerekētanga o te tono, te poto o ngā huringa whakahou hua, me te iti iho o te utu. I te mea kua piki haere te rongonui o ngā mahi whānau o waho, ka tere te tipu o te mākete kākahu o waho o ngā tamariki, ka piki ake hoki te tono. I roto i ngā tau e rima kua pahure ake nei, kua tipu te mākete tāne mai i te 12.4804 piriona tāra US ki te 17.3763 piriona tāra US, me te tere tipu ā-tau o te 6.84%. Heoi, e whakapono ana mātou kua eke te mākete tāne ki tētahi taumata pakeke, engari he nui tonu te kaha o ngā mākete wāhine me ngā tamariki, inā koa i Ūropi me Amerika Te Raki. Ahakoa ko te mākete kākahu tāne te mea nui rawa atu o te mākete, e matapaetia ana ka nui ake te tere tipu ā-tau o ngā kākahu wāhine me ngā tamariki i ō ngā tāne, ka eke ki te 7.29% me te 7.84% i ngā tau e haere ake nei.
I te whanaketanga ōhanga, te pikinga ake o ngā paerewa oranga, me te haere tonu o ngā whanaketanga hangarau kakahu, kei te piki haere te rongonui o ngā hua kakahu o waho. Hei tāpiri, he maha ngā auahatanga o ngā hua kakahu o waho, ngā umanga o te ao, ngā hongere tohatoha pai, te pakari o te mākete, me te whakataetae kaha, e piki haere ana te rongonui o ngā kakahu o waho puta noa i te ao.
Whai muri i tētahi wā whanaketanga, kua tae te umanga kakahu o waho ki tētahi wā pakari me te whakataetae nui, inā koa i te mākete kaihoko nui rawa atu mō ngā kakahu o waho, arā, ko Amerika Te Raki. Ko te nuinga o ngā kamupene kakahu o waho i ahu mai i te Hononga o Amerika me Ūropi, ā, he iti noa te kukū o te umanga. Ko ngā kamupene matua e toru ko VF Corporation, Columbia Sportswear, me Arc'teryx.
Ahakoa i tīmata a Haina i tana umanga hākinakina o waho i te wā tōmuri, he nui tōna pūmanawa whanaketanga. Hei te tuarua o ngā ōhanga nui rawa atu o te ao, kua mau tonu a Haina i te tere tipu tere mō ngā tekau tau e toru ki te whā kua pahure ake nei, ā, kua noho ko ia te kaihanga nui rawa atu o ngā kākahu o waho. He pumau hoki te whanaketanga ōhanga o Amerika Te Raki me Ūropi, ā, kua roa nei ā rātou umanga kākahu o waho e whai mana ana, ā, he rohe kaihoko nui hoki i raro iho.

I te mea kua rerekē haere ngā momo noho, kua piki haere te tokomaha o te hunga e whai wāhi ana ki ngā mahi o waho hei whai i tētahi momo noho hauora, huatau, ā, taiao hoki, ā, kua whakaoho ake tēnei i te hiahia nui o te mākete mō ngā hua o waho. E $645.5 piriona te moni e pau ana i ngā kaihoko o Amerika i ia tau mō ngā mahi o waho, ā, ahakoa i roto i ngā raruraru ōhanga, kei te tipu tonu te mākete hākinakina o waho o Amerika i te tere toharite o te 5%.
I ngā wā raruraru pūtea, ka whakaratohia e ngā taonga ahua hangarau teitei te whakamarie hinengaro me te makona. I te taha o te "ngāwari ki te whakamahi" o te hoahoa kākahu o waho, kua tino pai ake te umanga hākinakina o waho ahakoa te hekenga o te nui o ngā hoko. I ēnei rā, ehara i te mea he huarahi noa iho ngā hākinakina o waho hei pupuri i te hauora o te tangata; kua waiho hei huarahi hou mō te whānau me ngā hoa ki te huihui. Ina whai wāhi atu ki ngā mahi o waho, kei te aro nui te tangata ki te mahi me te whai huatanga o ngā hua. Hei tauira, ka taea e te pare hau i hangaia mai i te papanga motuhake te mimiti i te wai e rima ngā wā tere atu i te miro parakore, ā, ka taea te maroke i roto i te hau i roto i te 10 meneti i muri i te ua. Hei tāpiri, ka taea hoki e ia te tiaki i ngā hihi UV me ngā ngau pepeke.
E ai ki ngā rangahau, ko te tapeke o ngā hokonga o waho o te ao i eke ki te $23.6561 piriona i te tau 2013, ā, i piki ake ki te $33.4992 piriona i te tau 2018. E matapaetia ana ka eke te uara mākete o ngā kakahu o waho ki te $47.3238 piriona i te tau 2023, me te tere tipu ā-tau o te 7.17% mai i te tau 2017 ki te 2023.
Ko te tipu o te mākete kākahu o waho e ahu mai ana i te hiahia o ngā kaihoko. I ngā whenua whakawhanake, mā te whakapai ake i te hangarau ōhanga, te pikinga ake o ngā paerewa oranga, te kanorau o ngā whakangahau, me te mōhiotanga nui ki te hauora ka whakatairanga i te hoko o ngā kākahu o waho. I ngā mākete whakawhanake, he hangarau motuhake ā rātou, he kaha te mana hoko, he pai ngā tikanga kai, me te nui o ngā whakaritenga hua, e whai wāhi ana ki te pikinga ake o te hiahia o te mākete mō ngā kākahu o waho.
He kaihanga kākahu o waho ngaio a Passion Clothing i Haina. E mahi tahi ana rātou me ngā waitohu rongonui o te ao, ā, e whakaputa ana i ngā momo kākahu o waho e whakanuia ana e ngā kaihoko mō te kounga me te utu. Mā te roa o ā rātou mahi pakihi me ngā kaihoko i Amerika Te Raki me Ūropi, e mārama ana a Passion Clothing ki te mahi toi e tika ana mō ngā kākahu o waho, ā, e mōhio ana hoki ki ngā papanga me te kounga e pai ana ki ngā kaihoko rerekē. I te wā e whakaputa ana i ngā pare hau, ka whakapau kaha rātou ki te rangahau, ā, ka tuku atu ki ā rātou kaihoko ngā tohutohu ngaio rawa atu i runga i ā rātou tauira hoahoa, kia taea ai e ngā kaihoko te whiwhi ingoa pai i waenga i ngā kaihoko whakamutunga.
Ko te nuinga o ngā kākahu o waho e wehea ana ki ngā kākahu hākinakina ngaio me ngā kākahu hākinakina noa. Ko ngā kākahu hākinakina ngaio e pā ana ki ngā kākahu o waho e mau ana i ngā kaitākaro ngaio o waho. He nui ngā whakaritenga mahi, e aro ana ki te mākete teitei me te hunga whakarongo iti, ā, he iti ake te wāhi mākete. He rerekē, ko ngā kākahu hākinakina noa o waho e aro ana ki te mākete iti me ngā kaiwhaiwhai hākinakina amatoru matua. Nō reira, he nui ake te hunga whakarongo me te mākete whānui, e 67.67% o te mākete katoa i te tau 2017.
I te nuinga o te wā, ko ngā kākahu o waho o ngā tāne te mākete matua o raro iho. He teitei ake te utu toharite mō ngā kākahu tāne i ō ngā wāhine, ā, he pai ake te mahi a ngā kākahu. I ngā tau tata nei, kua puta haere te mākete o raro iho mō ngā kākahu o waho o ngā wāhine. Nā te rerekētanga o te tono, te poto o ngā huringa whakahou hua, me te iti iho o te utu. I te mea kua piki haere te rongonui o ngā mahi whānau o waho, ka tere te tipu o te mākete kākahu o waho o ngā tamariki, ka piki ake hoki te tono. I roto i ngā tau e rima kua pahure ake nei, kua tipu te mākete tāne mai i te 12.4804 piriona tāra US ki te 17.3763 piriona tāra US, me te tere tipu ā-tau o te 6.84%. Heoi, e whakapono ana mātou kua eke te mākete tāne ki tētahi taumata pakeke, engari he nui tonu te kaha o ngā mākete wāhine me ngā tamariki, inā koa i Ūropi me Amerika Te Raki. Ahakoa ko te mākete kākahu tāne te mea nui rawa atu o te mākete, e matapaetia ana ka nui ake te tere tipu ā-tau o ngā kākahu wāhine me ngā tamariki i ō ngā tāne, ka eke ki te 7.29% me te 7.84% i ngā tau e haere ake nei.
I te whanaketanga ōhanga, te pikinga ake o ngā paerewa oranga, me te haere tonu o ngā whanaketanga hangarau kakahu, kei te piki haere te rongonui o ngā hua kakahu o waho. Hei tāpiri, he maha ngā auahatanga o ngā hua kakahu o waho, ngā umanga o te ao, ngā hongere tohatoha pai, te pakari o te mākete, me te whakataetae kaha, e piki haere ana te rongonui o ngā kakahu o waho puta noa i te ao.
Whai muri i tētahi wā whanaketanga, kua tae te umanga kakahu o waho ki tētahi wā pakari me te whakataetae nui, inā koa i te mākete kaihoko nui rawa atu mō ngā kakahu o waho, arā, ko Amerika Te Raki. Ko te nuinga o ngā kamupene kakahu o waho i ahu mai i te Hononga o Amerika me Ūropi, ā, he iti noa te kukū o te umanga. Ko ngā kamupene matua e toru ko VF Corporation, Columbia Sportswear, me Arc'teryx.
Ahakoa i tīmata a Haina i tana umanga hākinakina o waho i te wā tōmuri, he nui tōna pūmanawa whanaketanga. Hei te tuarua o ngā ōhanga nui rawa atu o te ao, kua mau tonu a Haina i te tere tipu tere mō ngā tekau tau e toru ki te whā kua pahure ake nei, ā, kua noho ko ia te kaihanga nui rawa atu o ngā kākahu o waho. He pumau hoki te whanaketanga ōhanga o Amerika Te Raki me Ūropi, ā, kua roa nei ā rātou umanga kākahu o waho e whai mana ana, ā, he rohe kaihoko nui hoki i raro iho.
I te mea kua rerekē haere ngā momo noho, kua piki haere te tokomaha o te hunga e whai wāhi ana ki ngā mahi o waho hei whai i tētahi momo noho hauora, huatau, ā, taiao hoki, ā, kua whakaoho ake tēnei i te hiahia nui o te mākete mō ngā hua o waho. E $645.5 piriona te moni e pau ana i ngā kaihoko o Amerika i ia tau mō ngā mahi o waho, ā, ahakoa i roto i ngā raruraru ōhanga, kei te tipu tonu te mākete hākinakina o waho o Amerika i te tere toharite o te 5%.
I ngā wā raruraru pūtea, ka whakaratohia e ngā taonga ahua hangarau teitei te whakamarie hinengaro me te makona. I te taha o te "ngāwari ki te whakamahi" o te hoahoa kākahu o waho, kua tino pai ake te umanga hākinakina o waho ahakoa te hekenga o te nui o ngā hoko. I ēnei rā, ehara i te mea he huarahi noa iho ngā hākinakina o waho hei pupuri i te hauora o te tangata; kua waiho hei huarahi hou mō te whānau me ngā hoa ki te huihui. Ina whai wāhi atu ki ngā mahi o waho, kei te aro nui te tangata ki te mahi me te whai huatanga o ngā hua. Hei tauira, ka taea e te pare hau i hangaia mai i te papanga motuhake te mimiti i te wai e rima ngā wā tere atu i te miro parakore, ā, ka taea te maroke i roto i te hau i roto i te 10 meneti i muri i te ua. Hei tāpiri, ka taea hoki e ia te tiaki i ngā hihi UV me ngā ngau pepeke.
E ai ki ngā rangahau, ko te tapeke o ngā hokonga o waho o te ao i eke ki te $23.6561 piriona i te tau 2013, ā, i piki ake ki te $33.4992 piriona i te tau 2018. E matapaetia ana ka eke te uara mākete o ngā kākahu o waho ki te $47.3238 piriona i te tau 2023, me te tere tipu ā-tau o te 7.17% mai i te tau 2017 ki te 2023.
Ko te tipu o te mākete kākahu o waho e ahu mai ana i te hiahia o ngā kaihoko. I ngā whenua whakawhanake, mā te whakapai ake i te hangarau ōhanga, te pikinga ake o ngā paerewa oranga, te kanorau o ngā whakangahau, me te mōhiotanga nui ki te hauora ka whakatairanga i te hoko o ngā kākahu o waho. I ngā mākete whakawhanake, he hangarau motuhake ā rātou, he kaha te mana hoko, he pai ngā tikanga kai, me te nui o ngā whakaritenga hua, e whai wāhi ana ki te pikinga ake o te hiahia o te mākete mō ngā kākahu o waho.

Ngā Kākahu HihiriHe kaihanga kākahu o waho ngaio a Passion Clothing i Haina. E mahi tahi ana rātou me ngā waitohu rongonui o te ao, ā, e whakaputa ana i ngā momo kākahu o waho e whakanuia ana e ngā kiritaki mō te kounga me te utu. Mā te roa o ā rātou mahi pakihi me ngā kiritaki i Amerika Te Raki me Ūropi, e mārama ana a Passion Clothing ki te mahi toi e tika ana mō ngā kākahu o waho, ā, e mōhio ana hoki ki ngā papanga me te kounga e pai ana ki ngā kiritaki rerekē. I te wā e whakaputa ana i ngā pare hau, ka whakapau kaha rātou ki te rangahau, ā, ka tuku atu ki ā rātou kiritaki ngā tohutohu ngaio rawa atu i runga i ā rātou tauira hoahoa, kia taea ai e ngā kiritaki te whiwhi ingoa pai i waenga i ngā kaihoko whakamutunga.
Wā tuku: Pipiri-20-2023
